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Google GOOGLE-ADS-VIDEO

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Exam contains 50 questions

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Question 19 🔥

For a new awareness Google Video campaign that uses custom audiences, you're considering overlaying Demographics and Detailed Demographics with Custom Audiences. Why should you keep the two audience solutions separate?

Question 20 🔥

You tried using Reach Planner to create a forecast for your new awareness Video campaign, but the campaign results were very different from the media plan numbers provided by the Reach Planner forecast. Why did this mismatch occur between campaign results and forecast data?

Question 21 🔥

Your main marketing objective is to grow consideration with a Google Video campaign, and you only want to pay when a user watches your full video ad. What bidding solution should you use?

Question 22 🔥

A fitness studio has created a Video campaign and want to measure their consideration campaign with the help of a Brand Lift study. At what point should the fitness studio set up the study in order to create optimal control and exposed groups?

Question 23 🔥

Having relied on Google Search campaigns in the past, the marketing team at a leading catering business now wants to take advantage of a Google Video campaign with a "Sales" campaign goal. What's the benefit of creating their Google Video campaign in the same account as their Google Search campaigns?

Question 24 🔥

A marketing manager has multiple video assets to work with and wants to create a Google Video campaign to grow Interest in a product with as many relevant people as possible What action should they take to help achieve this goal?

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