A B2B company wants to invite current customers who have logged into their account in the last 90 days to its local roundtable event in Chicago, IL through a personalized postcard, SMS Text Message, and email invitation:The B2B company has client information available in the following data sources:• Adobe Analytics• Adobe Experience Platform• Adobe Audience Manager• Adobe Campaign Standard• Adobe Experience Manager• CRMWhich steps should the B2B company take to send the communications?
A company wants to create a new segment of current customers to advertise to them through Google's Display Network to encourage them to download an exclusive white paper. The company wants to limit this segment to only include customers after they have watched one video from the company’s gated knowledge center, and who have contracts that expire in 3 months.The company has mar-tech tools and services with which they track and communicate with clients:• Adobe Analytics• Adobe Experience Platform• Adobe Campaign Standard• Adobe Experience Manager• CRM• Google Adwords AccountWhich steps should the company take to advertise?
A customer wants to build a segment that contains profiles that have a sum of purchased value greater than $300.Which function should be used to build this segment?
The Profile is set up with the following attributes:• Email_address• firstName• lastName• CRM_idSome customers do not provide email addresses, and some addresses may be duplicate with different CRM id's. The client wants a file to be sent to Email provider so that customers can be sent a promotional email.Which option should the engineer choose to make sure that only a single record per email address is sent?
A company collects online transaction data from two different sources and onboards into AEP.The data is housed in two systems:• Digital Order Line (DOL), which gets data at a daily batch latency• Streaming (Web/App)The company prefers to use Streaming data over DOL.Which method should the engineer use?
A user wants to use the AEP UI to create an audience that includes customers who have an email address, are from the same country, and are interested in painting or drawing.What should the user do?