VIDEO_ADVERTISING questions • Exam prepare

google VIDEO_ADVERTISING

Exam contains 121 questions

Page 15 of 21

Question 85 🔥

________ targeting lets advertisers place ads on specific websites, YouTube videos, and YouTube Partner channels with TrueView ads.

Which database solution meets these requirements?

A. Interest

B. Contextual

C. Placement

D. Topic

Discussion of the question

Question 86 🔥

What's the view rate of an AdWords campaign that shows 10,000 impressions, 900 views and 300 clicks?

Which database solution meets these requirements?

A. 0.02

B. 0.2

C. 0.11

D. 0.09

Discussion of the question

Question 87 🔥

If an advertiser adds interest categories and topics to the same targeting group, then a TrueView ad will show:

Which database solution meets these requirements?

A. only on targeted topics.

B. only on targeted interest categories.

C. on targeted topics and interest categories.

D. only when targeted topics and interest categories match.

Discussion of the question

Question 88 🔥

How can an advertiser calculate the view rate of a video campaign?

Which database solution meets these requirements?

A. By dividing the number of clicks by the number of views

B. By looking at the percentage of viewers who watched the video until the last quartile

C. By dividing the number of views by the number of impressions

D. By dividing the number of impressions by the number of clicks

Discussion of the question

Question 89 🔥

What's the difference between cost-per-click (CPC) bidding and cost-per-view (CPV) bidding?

Which database solution meets these requirements?

A. The advertiser pays for a click on her YouTube channel with CPC bidding, and pays for a conversion with CPV bidding

B. The advertiser pays for a click on an ad with CPC bidding, and pays when someone engages with the content - for example by clicking Install or watching the first 30 seconds of the ad - with CPV bidding

C. The advertiser pays for a click that brings someone to her website with CPC bidding, and pays when there's an impression with CPV bidding

D. The advertiser pays for an impression with CPC bidding, and pays when someone watches at least 5 seconds of the ad with CPV bidding

Discussion of the question

Question 90 🔥

_______ is used for video campaigns

Which database solution meets these requirements?

A. Cost-per-acquisition (CPA) bidding

B. Cost-per-click (CPC) bidding

C. Cost-per-thousand-impressions (CPM) bidding

D. Cost-per-view (CPV) bidding

Discussion of the question

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google VIDEO_ADVERTISING

Exam contains 121 questions

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