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microsoft MB_260

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Exam contains 114 questions

Page 1 of 19
Question 1 🔥

You are a Customer Data Platform Specialist. Your company's information technology team wants to use the out-of-the-box customer lifetime value (CLV) machine learning (ML) capabilities that come with audience insights, but the team has some concerns about the suitability of their data. You need to confirm if their research about data requirements is correct.Which two statements are correct about the data characteristic requirements for configuring the CLV ML model? Each correct answer presents part of the solution.NOTE: Each correct selection is worth one point.

Which database solution meets these requirements?
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Question 2 🔥

You are a Customer Data Platform Specialist. You need to design a process to share the unified customer profile with the sales team. The sales team uses theDynamics 365 Sales app for marketing list generation.Which two conditions must be met to export segments needed by the sales team to the D365 Sales app? Each correct answer presents part of the solution.NOTE: Each correct selection is worth one point.

Which database solution meets these requirements?
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Question 3 🔥

You are a Customer Data Platform Specialist. Your information technology (IT) team created the customer profile records by unifying the Account, Contact, andWeb Account tables. After unification was complete, the team noticed that three relationships were created automatically (CustomerToContact,CustomerToAccount and CustomerToWebAccount). The team needs to know how they can configure and update these three relationships.What feedback should you provide?

Which database solution meets these requirements?
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Question 4 🔥

You are a Customer Data Platform Specialist. Your company has audience insights set up as their Customer Data Platform solution. You transferred the management of the platform to a contractor. You want the contractor to manage the existing connections without having administrator access.Which two statements are correct about allowing contributors to use a connection for exports? Each correct answer presents part of the solution.NOTE: Each correct selection is worth one point.

Which database solution meets these requirements?
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Question 5 🔥

You are a Customer Data Platform Specialist. Your company implemented audience insights and Dynamics 365 Marketing. One of the data sources is the behavioral data from Dynamics 365 Marketing.You are reviewing the segment requirements with the marketing team. The marketing team wants the segments to exclude people who already received a commercial email in the last seven days. The marketing team creates segments in audience insights and Dynamics 365 Marketing.Which option is the fastest way to fulfill the requirement?

Which database solution meets these requirements?
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Question 6 🔥

You are a Customer Data Platform Specialist. You need to create relationships to connect entities so that they can be further used in defining segments and measures by the marketing team.Which three relationship types are available in audience insights? Each correct answer presents a complete solution.NOTE: Each correct selection is worth one point.

Which database solution meets these requirements?
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Discussion of the question

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